Our client is looking for an experienced Product Marketing Manager who will be instrumental in driving messaging and positioning for their dynamic SaaS based company and products. This will be a high visibility and high impact role, working directly with the CEO and the President, as a key contributor in their ongoing product releases and go to market strategy.
- Work to develop an expert level understanding of our target markets, user personas, competitive landscape, and our development roadmap.
- Partner with product management, sales and client success teams to understand the value of our products and develop effective product positioning to bring to market.
- Manage the creation and delivery of marketing materials for sales decks, product one sheets, whitepapers, and other selling tools.
- Create positioning documents, copy write and edit presentations as needed on an ongoing basis.
- Research, manage and present internal competitive market intelligence analysis reports.
- Develop and drive customer and sales understanding and adoption.
- 5+ years of experience in product marketing working with B2B SAAS platforms or martech/adtech solutions.
- Bachelor’s degree in marketing, business, or relevant field of study.
- Exceptional ability to understand and distill complex advertising technology, workflow, and business challenges and translate them into compelling market-facing content.
- Exceptional written, verbal, and presentation skills, with the ability to write compelling product copy and provide effective art direction for visual design.
- Strong organizational and project management skills with strong attention to detail.
- Proven ability to work with and influence executives and product management.